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Teddy Bear Museum’s clever, interactive anti-bear farming poster

March 23, 2011

I haven’t blogged about it yet, but one of our favorite places that we visited in Jeju Island was the Teddy Bear Museum. The museum basically takes famous scenes (the Beatles’ appearance on the Ed Sullivan Show) or art pieces (the Mona Lisa) and reproduces them using teddy bears. I honestly wasn’t overly enthused about visiting but absolutely loved it when we did. You can see their work in the k-dramas Goong (Palace) and Mischievous Kiss, where at the end of each episode they reproduced scenes from that episode with teddy bears.

The Teddy Bear Museum recently conducted an animal rights campaign in a creative fashion. Over 1000 bears in Korea are farmed, kept in tiny cramped cages, for the purpose of harvesting their gall bladder to sell for traditional medicines. Essentially the bears are either slaughtered for their gall bladders or kept alive to have the bile removed with a syringe.

The campaign focuses on the idea that this only happens because Koreans choose to remain passive and ignorant about it (much like the factory farming issue here in the US and around the world). This is held up by surveys; Kelly Frances of Bear Necessity Korea says that 94% of Koreans are opposed to the practice. So they use a clever poster that unveils more and more of this message as people walk over the poster, ignoring what it says. Check it out:

If you want to know more about the campaign to make bear farming illegal (Korea is one of only a few countries, including China, where it is still legal; although a bill is currently being considered to ban it) you can watch this radio interview on KBS World or check out the blog Bear Necessity Korea.

And please sign their petition to end bear farming – we need international pressure NOW, as the bill is in consideration THIS WEEK!

hat-tip to Creative Criminals

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2 Comments leave one →
  1. February 2, 2012 8:36 am

    A fully hearfelt (albiet late) THANK YOU for this rare and wonderful support!

    I hope you are smiling, wherever you are.

    Bear hugs,

    Kelly Frances

    • Bill permalink*
      February 2, 2012 1:35 pm

      Hi, Kelly! Thank you so much for doing this important work! Glad to see that there is some movement with the government to ending this. Take care and best wishes!

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